Why “ Teambuilding ” Doesn’t Work
Are you wasting valuable training and operational dollars?
We’ve all been there before. A senior management meeting, message or conference includes a fun ‘ teambuilding’ event where everyone gets engaged in some team activity or challenge.. And every year people look towards it with mixed feelings as they, and large numbers of colleagues participate in activities from laser shoot-em ups to go-kart racing and rah-rah events. A week later, managers are wondering why their teamwork is still mediocre. The truth is that almost every dollar spent on these feel-good programmes has an extremely low return on investment.
People who are in a decision-making position in your company that sees them buying services of such team events/programmes, will continue to waste your company’s funds and here’s why:
1) the vast majority of decision makers fail to distinguish between teambuilding processes and outcomes, and team bonding events. The latter produce very little real ROI except provide some pleasant distraction for your staff for a day and some very temporary heightened sense of well-being. Their decision to buy into such a programme is largely focused on what games and activities that will be provided and at what price.
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