There are three ways to react to an organizational crisis. One way is to turn your head to ignore the situation and hope that it will fix itself (best of luck!). Another way is to run around in a panic-induced cost-cutting frenzy that could seriously impair the organization’s long-term growth potential and future state. The third and, of course, smartest method is to recognize the impending threat to both your top and bottom line, and quickly adapt the organization’s strategic outlook and business model to the new environmental conditions. So, the question to answer is this: “what are the decision makers within your organization currently doing? Are they connecting the organization’s strategy with its innovative approach to meet a successful Future Picture?” But what if you, as the leader, are having a difficult struggle to influence others to your point of view and get them to rethinking and reinventing the organization’s strategy forward as circumstances and economics rapidly change. If you are experiencing this challenge, here’s some advice to help your people to win the battlefield of transition.
I have continued to state enthusiastically over the last few years that, in a world where the pace of change has gone hypercritical, today’s most important race is the race for transformational leadership and organizational renewal. It is the race to change as fast as the environment is changing around you; the race to influence positive organizational behaviors and the race to reinvent your strategy and your business model before they become obsolete. When the economy is in a state in flux, most organizations tend to postpone their professional development efforts and favor cost cutting as the strategy that will preserve the future. This is a grave mistake that will affect the future of the organization in ways that will likely kill the very spirit the leadership teams are hoping to preserve. Their efforts during the challenging times will only prolong the inevitable; ultimate demise once the current crisis is diminished. The lesson here is this; a successful business model will break almost overnight when the waves of the ocean start crashing against the pillars of the pier if leadership does not remain on a continuous, yet discontinuous approach to train the organization’s greatest asset – the people.
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