Tips for Your Templates: Brochures
Of all the templates you could create I would say that brochure templates probably give you the most freedom.
To elaborate, when it comes to a small advertisement like a postcard, if you have a very simple, basic template that you keep reusing, people are going to be more likely to notice. There are naturally fewer elements in a postcard and so when those elements are used again and again, people will begin to see, and the postcard will be less effective.
With a brochure you have a lot of different things that you are working with. Brochures are naturally multiple pages when folded in a certain way, and so even if you use the same brochure template for a large number of them, people will not be as likely to notice.
So what does go into a good brochure template?
The front of your brochure needs to accomplish two different things. The first is it needs to grab a person’s attention and the second thing it needs to do is let them know what they are going to be reading about. The title itself can act as the attention grabber, but often you will see the front of full color brochures have some brilliant image on them as well.
